Prospect Communications Inc. (est. 1999) is an industry-leading full-service provider of strategic communications, issues management and media services for all domains of the professional and amateur sports worlds. Michael Langlois is the founder of Prospect Communications. In the communications field since 1976. Michael has established an outstanding reputation as a top independent issues management and communication skills consultant and provider of high-level strategic counsel in both the sports world and corporate sphere. This blogspace is home to Michael’s ongoing commentary regarding the intricate relationship between communications, issues management, the media, and the world of professional and amateur sports.

Thursday, December 23, 2010

Former CFL Commissioner: frank or remarkably self-absorbed?

Over the past forty years, especially, it is probably fair to say that politicians have, in the estimation of everyday people, dropped considerably in terms of esteem.

There was a time, long ago, when being an elected official meant something, maybe even something special. It was an honorable thing to represent the people.

There are many reasons for the decline in respect granted elected officials.  Many are perceived to say one thing and do another, or promise something and do something else.  Many vote like sheep according to “party” lines instead of personal principle.  Quite a few display vanity of a sort on a regular basis while mugging for ever-present television cameras.

So it’s perhaps little wonder that former Canadian Football league commissioner Larry Smith is only days into his political life, and he has already discovered what you say does actually matter.

Smith, a former president of the Montreal Alouettes, a former professional player and a successful business person, was recently named to the Canadian Senate by Prime Minister Harper. Within a day or so, he announced he was seeking to become the Member of Parliament in his riding.

When interviewed by a CBC reporter, Smith was quoted as saying he was not being cynical in using his Senatorial position to jump start his campaign.

A Canadian press article put it this way:

When Smith was asked by Solomon if he believed it was cynical political strategy to use his new profile to help launch his bid to become an MP, the political novice responded with a quick "no."
"You have to understand that I've worked very hard over my career and, to do what I'm doing now, I'm making a major, major concession in my lifestyle to even be a senator," Smith said.

"I'm not trying to be arrogant, because I'm not, but I made a commitment to get myself into a higher form of public service than the philanthropic stuff I've done for the last 30 years."

Smith, a former CFL commissioner and newspaper publisher, was then pressed further on the lifestyle impact.
"In simple terms, the money I was earning in my last profession to where I would be in this profession is what I would call a dramatic, catastrophic pay cut," Smith said.

"And I have a family — I have obligations ... I am making a major commitment to do what I'm going to do so I don't look at it as being cynical at all."


His comments seems to have struck a nerve, in much the same way the former CEO of BP created controversy months ago by saying he just “wanted to get his life back” after his company had created environmental chaos almost beyond compare. People were shocked that the CEO’s focus was seemingly on feeling sorry for himself, as opposed simply apologizing for the disaster triggered by his profit-driven company.

In that same vein, people (many of whom Smith expects, presumably, to vote for him) will find it difficult to relate to a person who seems to be patting himself on the back by saying, essentially, “Hey, I’m being a good guy here. Look, I’m taking this big pay cut just to serve you. I’m only going to make $130,000 or so a year…” , not to mention huge allowances and benefits.

To say to everyday people (who work hard to earn far less than that) that you are making “major concessions to my lifestyle” will come across as outlandish at best to many.

So it was not a good start in politics for a supposedly savvy and experienced individual. It will be interesting to see if he will be similarly “candid” (some would say thoughtless) in the months to come—and how the voters in his constituency will respond.